Inspiration from Groups

By: Rachel Salvato

Inspiration can come from many sources. Inspiration should first come from you. Once you are inspired with a professional goal, it’s important to get inspiration from others. Here are some tips that I’ve used to find and keep and grow my circle of inspirational people:


Find the Right People. It is imperative to friend “like” people who share the same thirst for your professional goals. Find and follow digital communities- LinkedIn, of course, is the largest and is a great way to keep all your connections organized and informed. Meet people at industry events in your area, and be prepared with a professional look and business card. Most events are free so there is no reason not to take advantage of these opportunities. It’s scary at first, but I prefer to go alone, it gets me mingling and I can leave at anytime without anyone noticing. Marshable has several events listed every day.

images (1)Communicate. Now you have the connection, it’s important to correspond via e-mails, or social networks. Be the first one to reach out to them, and try to keep the line of communication open. Even if it feels one sided, who cares! I like to reach out to my connections at least every three months.


Don’t be afraid. Depending on the relationship one may be the “asker”, and the other the “answerer”. Don’t be afraid to be the “asker”- when starting out in your professional career. A great “answerer” has already been there and will be happy to assist, and one day (trust me this will happen) they will need to ask you for something, and you will be happy to answer.


RachicRachel Salvato is a freelance Marketing Consultant living in New York City. She specializes in developing social media strategies for brands. She spends time volunteering, spending time with friends and family, and exploring NYC. To inquire for business opportunities or to contact Rachel at:, or follow her on twitter @SalvatoSocial or her blog Salvato Social.




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